Value Add Training Series
List Smarter: The Strategy Behind Listings That Sell (and Those That Sit) with Amber Harris
Most listings aren’t failing because of the market... they’re failing because of how they’re positioned. In this session, we’ll break down how to help your clients beat the market and how to avoid overpriced or unprepared homes, giving you a clear framework to price, prep, promote your homes…and, ultimately, protect your reputation (and paycheck).
What's covered in
this session
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A repeatable framework for pricing, prepping, and promoting every listing you take
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How to coach sellers off an overpriced number before it costs you the listing
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What separates listings that sell quickly from the ones that sit and stale
Amber Harris
Owner, Agent & Decorator of At Home DC
With a lifelong passion for all things “home” paired with business and communications expertise, Amber has helped hundreds of individuals and families make their home needs and wants a reality — from making a first investment in real estate to moving up to re-envisioning their current home with renovations large and small. By blending her business, marketing and design expertise, she strategically guides sellers with an emphasis on her Three P’s (preparation, pricing and promotion), she helped 100% of her listings find buyers, even in the most challenging markets. While Amber grew up in Oklahoma, she has called the DC area home for almost 30 years and is a proud graduate of Georgetown University. A former media industry executive, Amber founded At Home DC 10 years ago to serve clients across the DMV, prioritizing properties and people and becoming a trusted advisor on all things home to her clients. A seasoned ALC member, when she’s not negotiating for her clients or selecting tiles, you'll find Amber spending time in her beloved Petworth neighborhood, exploring Rock Creek Park with her rescue pup, cheering on the Hoyas and volunteering in her community.
Casei Baxley
Director of Agent Development
Casei builds the systems that turn busy agents into consistent producers.
Ready to take the
next step?
Book a complimentary 15-minute Business Check-In with a KWCP strategist. No pressure — just clarity on where you stand and what's possible.